The recent Mary Meeker report highlights 80% of the internet usage in India, is on Mobile. Consumers’ dependence on smartphones continues to increase, as 25% of the millennials spend more than 5 hours on their smartphone each day and 50% spend more than 3 hours on their smartphone devices. This session will bring to the forefront the dynamics of the fast-evolving mobile landscape in the country with an emphasis on the ‘new’ and the ‘next’ in Mobile.